Coca Cola Funds Rainwater Harvesting in the Mediterranean

In September, the Coca Cola Foundation approved funding for the GWP Mediterranean project on ‘Rainwater Harvesting in the Cyclades Islands’. The project aims to contribute to local water security through a pilot installation of more than 10 rainwater harvesting systems in public buildings, training of technicians, and educational activities for local schools.

Rainwater harvesting is the accumulating and storing of rainwater. It has been used to provide drinking water, water for livestock and irrigation, and to refill aquifers in a process called groundwater recharge. Rainwater collected from the roofs of houses and local institutions can make an important contribution to the availability of drinking water. In some cases, rainwater may be the only available, or economical, water source. Surrounded by the Mediterranean’s salt water, the Greek Cyclades islands are composed of 39 islands of which 24 are inhabited.

The project will also contribute to regional policy dialogue and sharing of experiences on non-conventional water resources. The project is part of the Corporate Social Responsibility Programme ‘Mission Water’ of Coca Cola, 3E, and Coca Cola Hellas and will be implemented in 2011.